Social Media Strategist
As part of the DDB Group, C14TORCE is a creative agency with headquarters in Barcelona. Working as an integrated agency, it represents the g
Barcelona, España Barcelona España
As part of the DDB Group, C14TORCE is a creative agency with headquarters in Barcelona. Working as an integrated agency, it represents the global account for SEAT and creates, develops and distributes all creative assets for 360 advertising campaigns, which are subsequently adapted to the local markets. With a network of offices across 10 different countries C14TORCE is a true 360° network and has full visibility of SEAT´s global communication needs.
Purpose:
He/She will work closely with the rest of the social media team and under the supervision of the Chief Strategy Officer. As Social Media Strategist, he/she is responsible for the design the global Social Media Strategy of the brand including Social Media ecosystem, media plan, content strategy and definition of objectives and KPI’s.
Responsibilities:
• Assist in the design of SEAT's brand strategy and positioning and helps implement that strategy with customers and employees at all levels. • Guards the correct implementation of the Brand Strategy in all markets where C14TORCE is present (10 markets currently).• Project management, being able to coordinate the work with the Social Media team (community manager and analysts) Planning profiles (digital and brand strategists) and creatives.• Supports the development of campaign, content and channel strategies.• Collaborates with the CSO to devise effective short and long-term plans.• Content management focused on new creative formats to supervise monthly content plans and extract learnings to improve the content strategy.• Stays up-to-date on industry and society trends - we will rely on you to keep the team (and our client) working on innovative projects.
Qualifications:
• Costumer focus since you will attend meetings and be in permanent contact with Client supported by the SM Account Executive.• Knowledge of Social Ads, to coordinate the media strategy and work with the Media Agency.• Experience with car brands is a plus.• Native or bilingual in English (C1 level)• Extensive knowledge of the advertising industry in the EU region.• Curious and creative, with a discerning eye for what makes a great marketing campaign. • A resourceful researcher with analytical skills, eager to dive into data and analytics to detect consumer, brand, industry and cultural insights.• A strong strategic thinker providing thoughtful insights and actionable recommendations and wide digital knowledge. • Must possess creativity and problem-solving skills.• Diligent, organized and able to adapt to new assignments and deadlines with a proven ability to multi-task.• Proactive and solutions-oriented, taking initiative as appropriate.• Informed about traditional and new media platforms and a sense of what’s trending in the digital world.• Collaborative and engaged, with a sense of humour!