We are looking for an Account Executive with 2 year experience either at the marketing department of the client or agency to support our client's loyalty team with the communications and marketing campaigns of their loyalty program, through different channels – online and offline, focused on generating awareness and usage of the program and its partners.
Responsibilities • Design, plan and execution of communications activities and materials related to our B2B and B2C loyalty programs • Animate promotional communication plan of B2C and B2B Marketing programs• Monitor effectiveness of marketing actions • Writing up brief and coordinating campaigns between the different departments involved (internal departments/agency/partners) • Measure marketing campaigns aligned to business needs/strategy • Work cross-functionally with the Loyalty, Brand, Digital, Channels and Sales team members to develop and implement actions on different communication channels • Coordinate possible events • Manage loyalty program visibility within Internal Communication channels • Develop benchmarks and identify opportunities and risks
Qualifications • Bachelor’s Degree on Marketing, Advertising or Communications • Minimum 3 years experience either on agency or client in similar role • Proven experience in developing and implementing communications strategy and promotions to B2B and B2C segments • Mandatory fluency in English (C1+) and Spanish • Other languages as German, Portuguese, Italian will be considered a plus • Experience within digital: display, social media • Experience working with content creators to achieve communications goals • Experience in managing partnerships • Analytical skills